With one tool, we helped PPG Paints reduce costs while providing global customers a richer, more compelling way to sample their products.
Using edge-detection software beyond the reach of competitors, this easy-to-use mobile app lets consumers virtually sample PPG paint colors in their own homes (equivalent products could only show colors in canned spaces).
The Paint Visualizer can be “reskinned” for different brands within PPG, eliminating the need for different software. PPG also saves on the cost of distributing sample paints while giving customers a more engaging, personalized experience.
A user-centered product experience now lives at the fingertips of limitless global consumers, helping PPG make more sales at minimal cost. Additionally, this tool has the flexibility to work with PPG’s evolving needs, meaning less back-end work and more reward.
