MicroPoise, a leader in test equipment for automotive and tire industry lacked a 360 view of its sales pipeline.
Sales Management didn’t have visibility into Partner opportunities, creating forecasting issues and poor data for manufacturing planning
Global sales partners lacked account and pipeline data in their geographies and industries
With customers in China, India, Europe, South East Asia, Mexico and South America, the Micro-Poise faced difficulties training sales partners across time zones and languages
The Approach
Summa deployed Salesforce Partner Community for MicroPoise and its global partners.
Provided data to partners on accounts and contacts allowing for better research on prospects
Provided MicroPoise with a view into partners’ opportunity pipelines for more accurate sales and production forecasting
Automated standard communications
Created customized self-paced curriculum and interactive instructor led webinars for global training
The Results
Greater visibility into the business has led to improved collaboration and resulted in more Partner Channel Sales.
Automotive and tire manufacturers across the globe now initiate and update opportunities themselves
Sales partners do business in the Salesforce Community
MicroPoise and partners have up-to-the-minute view of the business
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