The world of healthcare has undergone seismic shifts in the past few years. With new legislation and changing customer behavior reshaping the relationship between payors, providers, medical solutions manufacturers and their prospects, it's critical that healthcare marketers take time to evaluate their strategies. What's your plan to increase patient/member engagement? What data do you have, and how might it inform your work? How can you evolve your marketing strategy while remaining compliant? How can technology help you be more impactful?
Summa's no stranger to the healthcare world. We've created solutions for large integrated payor-providers, small start-ups and beyond, and we're passionate about finding strategies and tools specially tailored to this intricate, exciting industry. If you're eager to evolve your organization but unsure where to start, check out our healthcare marketing infographic for a four-step plan to kickstart your success:
Read more about our healthcare solutions:
- Meet Health Cloud
- I'm the Patient, Remember Me?
- Interoperability & Quality Process Supporting EHRs
- 5 Steps to an Effective Data Governance Plan
- Is Salesforce HIPAA Compliant?
- Salesforce's Data Security Solution Keeps Getting Better
